02.02.2012., četvrtak

BEST DEALS ON KITCHEN APPLIANCES : ON KITCHEN APPLIANCE Best Deals On Kitchen Appliances : Kitchen Appliance Color Trends 2011 : Home Appliance Pipe Best Deals On Kitchen Appliances kitchen appliances (kitchen appliance) a home appliance used in preparing food deals (deal) cover: act on verbally or in some form of artistic expression; "This book deals with incest"; "The course covered all of Western Civilization"; "The new book treats the history of China" Distribute (cards) in an orderly rotation to the players for a game or round Distribute or mete out (something) to a person or group (deal) a particular instance of buying or selling; "it was a package deal"; "I had no further trade with him"; "he's a master of the business deal" Include a new player in a card game by giving them cards (deal) bargain: an agreement between parties (usually arrived at after discussion) fixing obligations of each; "he made a bargain with the devil"; "he rose to prominence through a series of shady deals" philips design inspiration - stephano marzano Located on one of Eindhoven's main squares, Philips Design shares some of its space with students from the local Design Academy. Employees rub shoulders with the undergrads in a funky chandelier-meets-street-chic cafeteria nearby, and the youngsters add a breath of life into what could otherwise be just another corporate office block. At the heart of all this sits Stefano Marzano, CEO and chief creative director of Philips Design. Born in Varese, Italy, in 1950, Marzano was a creative consultant in Milan before he joined Philips Design as CEO in 1991. In this position, Marzano has to live up to the legacy of his four predecessors, who created such icons such as the instantly recognizable Chapel Radio, introduced in 1938 by Philips' first design head, Louis Kalff. Not to mention industry-defining inventions such as the world's first lightbulb, audio cassette, and compact disk. Harder still, Marzano took tenure at one of the most important design posts in Europe just as the Dutch giant was reeling from financial losses and massive layoffs. Philips' CEO at the time, Jan Timmer, managed to pull the company back from the brink of insolvency, but Philips found itself stuck in a quagmire again in 2001, with net losses of $3.9 billion. Job cuts of 55,000 employees helped set it on an even keel, though business is still tough in the sluggish European consumer-electronics market. MULTIDISCIPLINARIAN. Philips also still lags behind Japanese rivals in sales and brand image in the crucial U.S. market, where it has sold under names such as Norelco and Magnavox since the World War II. The company has struggled for years to find a means to unify these brands without giving up the strong consumer equity of each. For now, it has settled for mentioning "Philips" in smaller type on all its packaging. Despite such challenges, Marzano's 14-year tenure has been peppered with design successes. These range from the wildly successful Senseo coffee maker to an award-winning hospital scanner that lets patients choose ambient music and decor to calm their nerves. The scanner, in particular, illustrates Marzano's holistic approach to design, which incorporates multiple disciplines including aesthetics, medicine, and technology. "Stefano has the best qualities a modern designer could want: He brings a social element to the creative," says Ezio Manzini, engineer, architect, and professor of industrial design at the Milan Polytechnic. BLENDING IN. Marzano's passion lies in humanizing technology. His goal is to make homes and offices less cluttered with bulky gadgets, while still retaining a sense of logic and order. This tenet forms the basis for an ongoing Philips project called Ambient Intelligence, which sets out to create smart, interactive objects that are sensitive to people's needs and can anticipate their behavior. The project still has a way to go, but some designs, like the Ambilight TV, are already on the market and improving company sales. The stylish flat-panel TV projects soft light onto the wall behind that matches the colors of the program. It's a design feature that subtly enhances the viewing experience, and at the same time, is medically proven to calm the viewer's eyes. Marzano's stunning office, likewise, reflects his design philosophy. It's a large, simple square room filled with light. The few techie tools in view -- a stylish laptop and a range of curvy kitchen appliances that Marzano co-designed with Italian design atelier Alessi in 1994 -- share space with tall shelves of neat, colorful books with titles like Think Like a Genius and Cooking, Cuisine & Class. A vast table in the center of the room is covered with more books, miniature chairs from German furniture designer Vitra, and a sculpture in red plastic with a real apple perched on the end. FINDING A LINE. Under Marzano's direction, Philips Design has grown in a similarly vibrant way. In 1991, the unit had 110 employees. Today, it's one of the world's largest design agencies, counting 450 employees with an average age of just 32. They work in 12 offices around the world, each of which Marzano visits at least twice a year to skim the cream of their ideas. In a bid to keep them in touch with what consumers want to use, rather than what simply looks cool, Marzano and his designers work closely with market researchers, psychologists, sociologists, philosophers, and anthropologists. It's a concept Marzano has called High Design. Twice a month, Marzano, who's married and has three children, convenes with current Philips CEO Gerard Kleisterlee to discuss new ideas and strategies. One particularly tough challenge they faced together was to whip Philips' brand image into shape. In 1995, the company adopted its first global-theme line: "Let's Make Things Better." While the campaign made a sleek and appealing lifestyle promise, it failed to convey enough about the products' top-notch design and engineering to consumers. & 63 a kitchen appliance My favorite appliances, my electric kettle and the Bodum. I have boiled dry more than one pot and even melted out a teakettle on the stove top. The automatic off on this kettle is a lifesaver. Press coffee is the only way to go. Related topics: appliances deals ge kitchen appliances sales black appliances kitchen design general electric major appliances portable appliance testing luton amana home appliance discount appliances austin tx oster small appliance

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